Home Save Investing

Investing

Lessons learned from Black Friday and Cyber Monday: Retailers must be open to change

Look at how consumers really feel about Black Friday and take their sentiments into account for your rest-of-the-season marketing. Columnist John Donnelly III shares social media insights related to the annual brick-and-mortar mainstay. Please visit Marketing Land for the full article.

The Wisdom of Frugality: Why the Philosophy of Frugality Is a Hard Sell