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Online Marketing News: Browsers to Buyers, Snapchat’s IPO and Data Studio Connector

How to Convert Mobile Browsers to Buyers [Infographic] Even though mobile is booming — creating 60% of online traffic — we’re still only seeing 16% of conversions coming from mobile. Conversions from desktop are typically 50% greater than the few mobile conversions we do see. This infographic shows how to improve mobile conversions through data. […]

7 Realistic Ways to Make Money Online

Hot Content Marketing Topics From Top B2B Brands at #B2BMX

What makes B2B content marketing hotter than having a conference at a Scottsdale, Arizona resort in February? How about tips from 10 top B2B brands and industry experts including senior executives from Forrester, Microsoft, Aptos, Lenovo, BrightFunnel, Oracle and Marketo. In advance of the upcoming B2B Marketing Exchange conference coming up later this month, I […]

7 Realistic Ways to Make Money Online

In a Content Marketing Slump? Spice up Your Program with These Tips

How can you turn out haute cuisine content on a fast food production schedule? Your content team—especially if it’s a team of one—can be on the hook for creating a vast quantity of content. Between sales enablement, eBooks, white papers, and blog posts, it can be overwhelming. The temptation to churn out uncreative but passable […]

7 Realistic Ways to Make Money Online

SEO Checklist: 21 Common Mistakes to Avoid

With so much content being created, published and promoted online every second—as well as consumers becoming increasingly self-directed in their quest for answers—competition to capture your audience’s attention has never been more fierce. As a result, quality and strategic SEO has probably never been more important for helping you be the best answer whenever and […]

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Online Marketing News: Visual Content Trends, Snapchat QR Codes & LinkedIn Buzzwords

10 Trends Driving Visual Content Marketing in 2017 (Infographic) AdWeek reports: “53 percent of survey participants said that between 91 and 100 percent of their published content contained visual material, and more than 90 percent are using visual content in at least one-half of their posts.” AdWeek Snapchat QR Codes Can Now Deep Link to […]

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Digital Marketing Summit Phoenix – Supercharge Your Content with Influencer Marketing

Let’s just get this first bit out there: Later this month I will be the closing keynote at a conference where Beverly Jackson from MGM is the opening keynote. BAM! Seriously, Beverly is the epitome of “supercharged” and is a can’t miss speaker. On top of that, Apple co-founder Steve Wozniak will be keynoting as […]

7 Realistic Ways to Make Money Online