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216: How to Create a Style Guide for Your Blog (and Why You Should)

How and Why You Should Create Style Guides for Your Blog In today’s episode, I talk about style guides for blogs – why they’re important, and what elements you should include in yours. Links and Resources for How to Create a Style Guide for Your Blog AP Stylebook The Chicago Manual of Style Virtual Tickets […]

4 WordPress Formatting Tips to Make Your Posts More Readable

Why You’re Not in the Content Business (and Why That’s a Good Thing)

Originally posted as a Facebook update from FinCon in Dallas (video below) In my opening keynote at FinCon I challenged the attendees to think about how their blog, podcast and video content could potentially be changing people’s lives. You see, many of us see ourselves as being in the ‘content business’. But I think it’s […]

4 WordPress Formatting Tips to Make Your Posts More Readable